Liz Earle Naturally Active Skincare blog

Whether it’s a cookout with friends, a girls’ night in or a farewell bonfire at the beach, however you’re celebrating this Labor day weekend, why not sidestep the fuzzy head and quench your party thirst with our botanical mocktail? Packed with skin-loving ingredients like juicy pomegranate, uplifting mint and zesty lime (and not a splash of alcohol), a jug of this ruby-red elixir will gorgeously adorn your party table – and keep you refreshed and invigorated all weekend long.

What you’ll need

Jewels of one pomegranate

Two large handfuls of mint

Two fresh limes

One litre sour cherry juice

Cubes of finely diced ginger


  1. Scoop out the pomegranate jewels and place at the bottom of a large jug.
  2. Add the mint.
  3. Quarter the limes and squeeze their juice into the jug; add the squeezed quarter to the jug too.
  4. Using the blunt end of a rolling pin, gently crush the fruit and mint.
  5. Add a scoop of crushed ice and top up with the sour cherry juice.
  6. Add the cubes of finely diced ginger, give it a quick stir and you’re ready to pour!
From day one, our homeland has been the beautiful Isle of Wight, just peeping across the water as you gaze longingly out from Portsmouth Harbour. Dubbed ‘the island’, our tranquil yet energising home inspires us in so many ways  – from the concept of the range itself (which was born here), to our very first store on Union Street which opened in 2002, to our state-of-the-art eco-office, The Green House, nestled behind the seaside town of Ryde. We are passionate about the island and love sharing its secrets with our customers. When I first joined the company, I even wrote a fun handbag-sized ‘Passport to the island’ for those who wanted more ideas for things to do when they visited us. Many continue to make pilgrimages across the globe to see us (only last week I met a New Zealander who returns here each year!). In fact, we were often asked – in those early days – ‘Do I need to bring my passport?’! Our treasured gem is truly on the map now, and many of you visit for family holidays or for chill-out time, to re-energise and restore.

Here are some top tips, whether you’re glamping in Dorset, surfing in Newquay, walking in the Lake District, or abseiling in the Cairngorms:

  • Cleanse every night – Daily sebum, grime and suncream build up over the summer months when we tend to be more active and outward-bound, and the humidity affects how much we perspire, so many of you are rightly scrupulous about cleansing during these hotter months. When you’re on holiday, try to take a few moments each day just to massage, massage, massage after cleansing – this helps increase circulation and elimination of toxins. A sure-fire way to achieve glowing, healthy-looking skin throughout your holiday.
  • Reach for Instant Boost Skin Tonic spritzer – On hot sticky nights, this is everyone’s ‘go-to’ to cool, calm, refresh and fragrance skin. Try behind the neck and at the top of the back, for extra refreshment on nights when the humidity is zapping you. The soothing aloe vera base is also great to calm sun-exposed skin, gently and lovingly. The aroma (rose-scented geranium) is sheer heaven – and feels very British in essence.
  • Switch up your moisturiser – Some people prefer a richer moisturiser (such as our heavenly Superskin™ Moisturiser) when the summer months leave skin feeling parched, others prefer stepping down to Skin Repair Moisturiser Light. Our moisturisers are hardworking and flexible, allowing you to step up/down with ease, without losing those famous results.

  • Make bath time your sanctuary – Try to carve out 5-10 minutes of total me-time while you’re away. Enjoy a bath filled with Orange Flower Botanical Body Wash, escape to exotic climes with one of our Creamy Shower Nectars, or take a few minutes to indulge in a trusty treatment mask, to revive, calm, rehydrate and brighten skin in minutes.

  • Restore balance with Superskin™ Concentrate – It takes seconds to apply (with the clever rollerball or a few drops from the pump), absorbs in minutes, and you wake up with baby-soft, radiant skin. No matter how tired you are, your skin won’t show it.

  • Add instant glamour with our colour classics – A quick slick of our Strengthening Nail Colour works wonders with a tan, and ‘dresses up’ even the most pared-down outfit. For lips, just a dab of our Sheer Lip Gloss, married with the Coral shade of our multi-tasking Healthy Glow Cream Blush, highlights a bronzed complexion. You only need a few select finishing touches to showcase your glorious Liz Earle healthy-looking skin.
Share your favourite UK travel tips here! And your own holiday skincare secrets… have a beautiful British summer!

I left a piece of my heart in New York when I went there to visit my friend last year – so you can imagine my excitement when I was asked to return this month (exactly a year after my first visit) to share the secret of great skin with NYC’s glamorous online beauty editors and bloggers!

Jenn (our PR Manager) and I took a morning flight from London to JFK, so I made sure I packed travel-size minis of my favourite Liz Earle must-haves so we could pamper our complexions with a little first-class skincare on the way.

When we arrived, it was time to prep for our blogger event. Our theme was #LoveCleanseandPolish and we treated guests to a delicious vegan breakfast, washed down with bespoke juice blends called Cleanse, Tone and Moisturise – each of them packed with some of the same skin-loving ingredients (such as cucumber, avocado and chamomile) that we use in our naturally active products.

I designed an interactive ‘hands-on’ session for the event so I could teach our guests how to truly ‘Cleanse & Polish’ like a pro. I also revealed some of my favourite ‘C&P’ tips, such as using it as a face mask (simply apply 2-3 pumps to a clean, dry skin and leave on for 5-10 minutes). Ta da! The face mask you never knew you had!

As well as introducing Cleanse & Polish Hot Cloth Cleanser to bloggers, I also had the pleasure of showcasing our beauty icon to the retail team for Birchbox’s first ever store in New York (on West Broadway in SoHo – just in case you’re ever passing). Customers love our skincare hero over the pond just as much as we all do – now I can’t wait to see our products on-the-shelves in NYC next time I’m there!

Although there was a lot of work, I managed to squeeze in a classic NY mani, lots of eating and of course, a little shopping too. Plus a very good friend of mine happened to be there at the same time, so we spent Saturday afternoon sipping cocktails in the sunshine which was definitely a highlight.

I had a such fabulous time in New York, but there was lots to look forward to coming home to as well – a music festival in Devon, my friend visiting from Australia, and of course, our incredible rooftop garden event last week at John Lewis in London with myself, Abigail James, James Wong… and the one and only Liz Earle too. It’s certainly been a month to remember, now… roll on August!

See you soon,

Sarah x

Hurrah – we’ve waited for the summer, it’s here and it’s been rather glorious so far, hasn’t it? However, there are those moments when we experience little seasonal emergencies: hot sticky nights when you can’t sleep, irritated eyes, heat bringing out more blemishes than usual and dehydrated skin. These can all be pesky downsides to the wonderful summer months, but our products prove that there’s always an answer in nature…
  • Do remove your SPFs at night – It’s important in the summer months to always use an SPF during the day time, but it’s also really important to remove it properly at the end of the day too. Not only do we have the usual build-up of pollutants, dirt, sebum, dead skin cells and sweat sitting on our skin by evening, but SPFs may also clog up the pores a little too. Be really thorough about where you cleanse – face, neck, décolletage and behind the ears/back of the neck. I usually go for an extra-generous pump and a half of Cleanse & Polish Hot Cloth Cleanser in the evenings in the summer months to ensure everything is thoroughly removed. Use a muslin wrung out in cold water too as a final skin freshener. 
  • Keep your eye SOS in the fridge – Instantly cooling to sore, puffy eyes, Eyebright Soothing Eye Lotion is one of our summer favourites to refresh, cleanse, brighten and revive the delicate eye area. Brilliant in the fridge for extra coolness, steep two cotton wool pads in Eyebright and hey presto! Really cooling eye compresses. It’s oil-free and suitable for contact lens wearers (speaking from experience).
  • Try our summer wonder worker – Our Botanical Aftersun Gel is brilliant on hot sticky evenings, as a skin-calmer after sun exposure, or to cool skin after waxing or shaving. One customer I know calls it ‘air-conditioning for the body’! Packed with a high percentage of soothing aloe vera juice, this also contains high-altitude lavender from Mount Ventoux in France – an amazing tonic for the senses. I use this on my children too.
  • Keep skin spotlessly clean – Obviously, summer brings the extra issue of increased perspiration, so cleansing is vital to keep skin clean and fresh. If you need extra help to keep blemishes at bay, then try our Gentle Face Exfoliator too. I use it in the shower twice a week.
  • Do you or don’t you wear make-up on the beach? It’s a big question I’m often asked by you and my answer is – do what you feel most comfortable. Personally, I go bare-faced apart from my SPF, adding just a touch of colour if needed with a neutral shade of Healthy Glow Cream Blush on my cheeks and lips.
Please share with us some of your favourite Liz Earle summer tips. And happy holidays, whatever you are doing, home or away….
Caroline X

Hello June and the World Cup! I am not saying that I am the biggest football fan around, however I do like the atmosphere. We’ve done a sweepstake in the office which is proving rather fun and a little competitive… come on Switzerland!

I read a lovely article recently about the return of the traditional Sunday lunch and the weekend shop. Can you imagine sitting and eating with family and friends, minus technology, and preparing your meals and snacks for the week? This is my new mission for future Sundays. Since moving back to London, the day has been morning yoga, brunch with friends and discovering local farmers’ markets.

What I’m reading – I have to confess my head is still immersed in blogs, online articles and magazines. I have just ordered A Sting in the Tail by Dave Goulson which will be my in-flight reading.

Where I’m going – This month is all about Devon and New York! My brother is studying for his master’s degree in hydrography (he is going through a lot of Eyebright Soothing Eye Lotion to help with late night studying) and I decided to book a long weekend down south to visit, part exploring and part celebrating a friend’s birthday. We went to a jazz night overlooking the sea and did some little road trips out to Woolacombe beach and Reservoir, where we decided to walk around the reservoir, not realising that is was over four miles long and included a walk over a fallen tree – all in flip flops!

My New York update will follow soon… I feel it deserves a special entry of its own!

This month’s lifestyle tip – Everybody, meet my spiralizer! My friend in New York was raving about this last year and I have finally purchased one… hello clean, raw food. This is my latest hobby and all part of the new lifestyle I am embarking on. I will bore you with some food pictures next month – I need a little practice as I am not the world’s best cook…

This month’s skincare tips – My skin has really loved having some fresh sea air this month. I popped in to see the team at our Duke of York Square store the other day, and to pick up my in-flight essentials for New York – Instant Boost Skin Tonic Spritzer, Eyebright and Superbalm, the ultimate long-haul flight partner. Simply massage onto clean skin, sit back and relax while it protects skin against moisture loss.

This month’s make up tip – I have moved over to our Strengthening Nail Colour in Quicksand for my nails and now have Knockout (the most perfect red varnish) on my toes. Calling all flip flop wearers… now is the time to invest in Foot Repair Moisturiser and a good foot file to keep dry, cracked heels at bay. I massage this in every evening just before I go to bed to keep my feet flip flip and sandal-ready!

See you soon,

Sarah x

Last week, I had the privilege of spending time with some colleagues, training them on our range of botanical beauty treats. I was amazed when one of my colleagues announced that he didn’t really know what a cleanser was, which got me thinking…

When I first joined the Liz Earle family, I was one of a handful of guys in the office. Back then, ‘skincare’ really wasn’t a cool thing for a guy to indulge in, in fact, I can remember, when I was working in the customer centre, I would often get calls from ladies saying that they had caught their other half secretly using their Cleanse & Polish Hot Cloth Cleanser.

Of course, it wasn’t long before we started work creating our range of Liz Earle for Men products, a targeted selection of simple, dependable, hardworking grooming solutions – including their very own Cleanse & Polish, complete with its own ‘manly’ packaging.

Today, grooming for guys is much more accepted and no longer something that they have to hide from their other halves – so why not treat him to something from our range for Father’s Day (and maybe ‘borrow’ yourself from time to time)…

Three products he’ll love (and you can steal, too!)

  1. A close shave: Finding a shave cream that doesn’t irritate sensitive skin, foams effectively and gives a close, clean shave is the equivalent of the finding the Holy Grail. Our Sensitive Shave Cream ticks all the boxes. With its creamy, skin-friendly formula, it really is the best product I have ever used for shaving (and you ladies love it for shaving legs, too!).
  2. Bright eyes: Whether he’s been burning the candle at both ends, suffering with itchy eyes, or maybe just wanting to indulge in a bit of ‘he-time’ at the weekend, our Eyebright Soothing Eye Lotion is the perfect way to refresh and awaken tired eyes. If you haven’t tried this yet, it really is love at first sight… a real unsung hero!
  3. Smooth operator: Keep his skin feeling soft and smelling great with our new Bergamot & Ginger Creamy Shower Nectar – a refreshingly zesty, yet spicy and warm way to kick-start your day, or wind down after a long day.

Happy Father’s Day!

Cleansing is as essential to skin health as anything that comes afterwards. In fact, many beauty experts swear that nothing works effectively if this first step isn’t just right. Cleansing without stripping, transforming your twice-a-day cleanse into a luxurious skin treat, radiant skin results – for this, we are famous. And guess what – it all comes down to botanicals. Cleanse & Polish Hot Cloth Cleanser’s potent blend is so gentle and skin compatible, yet powerful enough to remove heavy make up and thick SPF sun creams. Offering triple duty benefits, Cleanse & Polish cleanses the skin, removes eye make up and gently buffs skin, twice a day – and is packed with nature’s best botanicals (cocoa butter, eucalyptus, rosemary, hops, chamomile). Customers across the decades have told us their story – how this rich creamy cleanser feels like a real treat for the skin, encouraging a healthy-looking, radiant glow – from teens to septuagenarians. For many, this is their top beauty secret… which is also why it’s won over 100 awards since we launched in 1995.

Bringing skin into bloom, Cleanse & Polish has a special new twist this summer, with our new Cleanse & Polish Orange Flower & Chamomile Limited Edition. Already much feted as the skincare star of your Liz Earle summer, many of you are particularly commenting on the soft, clean, exquisite aroma of English chamomile and gentle yet refreshing orange flower – comforting and reviving in equal measures. This summer essential will have you falling in love with Cleanse & Polish all over again – it’s definitely my favourite limited edition! A new twist on your favourite daily essential, it will calm and soothe your spirits, and really motivate you to cleanse for longer, or try a double cleanse (with lots of fingertip massage), to give skin a real summer workout. The gentle, warm aroma of chamomile is quintessentially British – it’s the comfort of a warming traditional afternoon tea, of the beautiful chamomile that flourishes naturally in the countryside around us. It’s soothing to the senses – a true rebalancing, re-centring aroma. And that’s just the smell!

Of course, with Cleanse & Polish, removing SPFs and melting off make up is effortless and the core formulation is the same. So, keeping thirsty skin in balance is easy with the rich cocoa butter base; the clever muslin’s gentle exfoliating action helps keep skin flake-free and soft, whether you’re tanning or not. Imagine what’s sitting on your skin’s surface – sebum, sweat, pollutants, dirt, make up – it really isn’t a very pretty picture, is it? Do make sure you keep your skin clean and clear, summer-long, with this – the most awarded cleanser in the UK – literally transforming the routine of cleansing into a wonderful ritual, something to be enjoyed (yes really) and looked forward to!

P.S. Please don’t forget to change your muslins regularly! This is the key to the gentle exfoliation phase of our Cleanse & Polish. I’d recommend replacing your muslin cloths each time you start a new Cleanse & Polish, just so you don’t lose any of that brilliant buffing power!

I never tire of talking about Cleanse & Polish Hot Cloth Cleanser - the humble skincare hero that’s the star of our botanical skincare range. With well over 10 million sold and one selling every 23 seconds, Cleanse & Polish has truly taken on a life of its own. Last month, we were thrilled to reach an exciting new landmark – 100 awards for our beauty icon, marking Cleanse & Polish as the most awarded cleanser in the UK.

Women and men across the globe choose to have our trusty cleanser delivered monthly – across time zones, climates, humidity, skin type, skin colour, across the equator and even to the Artic. What makes this simple cleansing regime such a secret that you just have to share it? Like you, I’ve officially and unofficially spread the word, in my role as Brand Ambassador and passionate Cleanse & Polish fan across the past two decades, during what time I’ve travelled the world with work and met so many new fans along the way. The beauty press love it too – it’s what many choose to use in their personal time to cleanse.

From the most extreme to the most gentle of uses – here are just some of our more remarkable Cleanse & Polish tributes from customers:

  • One of our wonderful British soldiers serving in Afghanistan emailed us a photo of his night-time camouflage combat gear, protective helmet… and his Cleanse & Polish (for removing his face camouflage after his mission).
  • Soon after we launched in 1995, customers wrote to tell us that it was transforming the removal of children’s party face paints – as with the army camouflage, it’s the simple science of oil breaking down oil.
  • My stopover flight to Sydney, at Singapore: three of us in a row – all strangers – at the airport basin for a quick cleanse with… Cleanse & Polish! We all looked at one another and laughed.

And of course, in between these uses, whole generations of women choose this trusty daily cleanser, month after month, year after year, and recommending to their daughters, their girlfriends, their colleagues and their menfolk. Hence why we launched our Men’s Cleanse & Polish back in 2008 (our fabulous botanist James is himself a staunch fan).

So from plantsmen, supermodels and top Hollywood actresses… to whole legions of mere mortals like you and I – it truly is an icon we regularly call on and have grown to love. It was you, in fact, who first called it an ‘icon’, who elevated it to its legendary status – the pinnacle of the UK cleansing awards. So many new cleansers launch every week, yet ours has stood test of time.

And guess what, just as we finish celebrating 100 awards, we’ve just scooped no. 101 – the CEW award for… ’Best Cleanser:Prestige’. I can’t wait to celebrate 20 years next year, and see what number we reach then!

But what is the secret? Well… it never lets you down, it always delivers, it’s so quick yet so luxurious. And it works for everyone that you know. However you like to cleanse, it appeals.

Firstly, I can’t believe it’s May already – where is this year going?! The sun is shining and I think we’re in for our best summer in years. The flip flop season is well under way… how I love having my toes out!

I made my big move back to London at the beginning of May, and now I’m all settled in my new home and getting to know my new area. I have a wonderful selection of cafes, parks and a lovely organic supermarket right on my doorstep.

I’ve been on the Isle of Wight for most of April and May. It’s been amazing working from our fabulous Biskra beach house (see right) doing our new starter inductions and evening events at our island store. This week, I’m heading to Ireland to see our teams in Dublin and Belfast and to host an evening with Caroline, our Brand Ambassador.

What I’m reading – At the moment I’m waiting for a new book to present itself! I’ve been doing lots of reading around nutrition and having a healthy lifestyle – blogs and online articles have taken over from paperbacks this month.

What I’m wearing – I’ve been enjoying unpacking all my summer clothes and also have a slight obsession with Gap at the moment… T-shirts, jeans and my latest chambray shirt which I plan to wear with my favourite leather skirt for the next bank holiday celebrations.

What I’m planning – This month is all about London! Exploring, catching up with friends and getting to know East London.

This month’s lifestyle tip – As I’ve been travelling all over the country over the past few months, keeping on top of a fitness regime has proved rather difficult. So I’ve been trying interval running training. I saw an article online that recommended trying this if you are short of time and always on the go… so I packed my running kit and have been doing approximately six minutes every morning, alternating 30 seconds sprinting with 30 seconds walking. It’s a great start to the day, perfect for getting the circulation and digestive system going first thing in the morning.

This month’s skincare tips – My skin has been rather oily and I’ve been suffering from breakouts lately, I think the stress of moving and the change in season has had a large impact. To try to balance my skin, I’ve been doing double cleanse with Cleanse & Polish (of course) to ensure my skin is really clean at night, then applying Instant Boost Skin Tonic and Superskin Concentrate to help rebalance. For the morning cleanse, I’ve been using Gentle Face Exfoliator two to three times a week and Deep Cleansing Mask to help regulate oil and keep my skin clean without stripping it. Both of these are perfect for all skin types except sensitive. If your skin is having a funny turn like mine at the moment, keep to a strict cleanse, tone and moisturise regime and target your concerns with collection of naturally active masks and treatments.

This month’s make up tip – I’m still wearing our Strengthening Nail Colour in Moonlight on my nails, I love this shade! I’ve actually been applying a glitter top coat (there are so many of these around at the moment) – it’s really quick way to update your look with something fun for summer. Try this yourself over the top of our colours.I have decided to embark on a lifestyle overhaul on the back of all my research, so watch this space as I am going to take all on my journey with my blog updates!

See you soon,

Sarah x


The secret to truly radiant, healthy-looking skin isn’t only in the products you use – as a facialist, I know that how you apply your skincare matters just as much too. See the difference for yourself and try these four naturally active techniques to bring a fresh, new feel to your skincare regime…

The sunrise

Just as your neck and shoulders carry tension, stress can also show itself through pent up facial muscles and worry lines. Facial massage is a wonderful way to keep those muscles relaxed and skin looking smoother, but depends on being practiced regularly for results – ideally every day, twice a day. That’s why this tension-busting technique is perfect with Cleanse & Polish Hot Cloth Cleanser.

Try this:

  1. Warm one pump of Cleanse & Polish between fingertips then work it over the face and forehead using small, firm, circular motions – this will help relax muscles from multiple angles.
  2. Use small, circular motions with your knuckles along and under the jaw and beneath cheekbones. Apply a slightly deeper pressure here.
  3. Spend at least one minute doing this each time you cleanse – adding a little water will help the massage last longer.

The butterfly

When applying your moisturiser, use the entire surface area of your hands in symmetrical ‘butterfly wing’ motions. This technique is superior to using your fingertips only as it ensures your moisturiser is massaged evenly over skin (so your make up sits impeccably) and also minimises the chances of accidentally skipping areas too.

Try this:

  1. Take a blueberry-sized amount of your preferred Skin Repair Moisturiser or Superskin Moisturiser and warm between your hands.
  2. Massage from neck upwards, using the length of your fingers over the cheeks, chin and forehead in symmetrical gliding strokes.
  3. Finish by sweeping the heels of your hands slowly upwards from the jawline with a steady pressure to stimulate circulation for a rosy glow.

The raindrop

Because skin around the eyes is significantly thinner than elsewhere, using swift ‘pitter-patter’ motions with fingertips is the best way to apply eye products. More gentle than rubbing which can drag delicate skin, it’s a useful technique which can also help puffiness too and rejuvenate tired-looking eyes.

Try this:

  1. Warm one pump of Smoothing Line Serum between the pads of your index, middle and ring fingers on each hand, then gently ‘drum’ the serum over the under-eye area, moving from the inner to the outer of eyes for a minute each morning.

The midnight rose

As well as being soothing before bedtime, facial massage stimulates blood flow which brings a nutrient boost to skin cells, helping to restore a glowing complexion by morning. This technique is easy, even if you’re feeling tired, and combined with our divinely aromatic Superskin Concentrate, will help scent you into a glorious beauty sleep.

Try this:

  1. Apply one pump of Superskin Concentrate over the face and neck, then press your thumbs against your inner brows. Push up and hold for 10 seconds.
  2. Use your index and middle fingers to push up under cheekbones, press and hold for 10 seconds then glide out.
  3. Pinch along the jaw with the thumb and forefinger. Hold each point for 5-10 seconds.
  4. Don’t forget to treat your neck too – press and hold all your fingers under the collarbone and work outwards for blissful relaxation.

Psst! My 30-second brightening secret for skin

Brightening Treatment Mask never fails to perk up my complexion and works in as little as 30 seconds. If my skin is really struggling with fatigue, then while the mask is on, I use brisk ‘pinching’ actions with my thumb and forefinger over my face to give its surface an intense brightening nudge.